About Edge

Built by people who know service.

We're big believers in great people, great service, and the everyday lEDGEnds who make it all happen.

It all started with four guys who knew the service industry and wanted to make it better for the people in it.

Founded 2019
Elk Grove, CA
Remote
Edge team membersHeadshots of Edge team members
Edge team membersEdge team members
Edge team membersMore headshots of Edge team members
Meet the Founders

Born from firsthand experience.

Long before Edge, one of our founders waited tables at an Italian restaurant struggling to bring in customers. To help, he put on a ravioli costume and greeted passersby outside to bring new customers through the door.

The ravioli costume was one example of the effort all four founders brought to their early service jobs as retail associates, waiters, and cashiers. They built real connections with customers, often went beyond their job descriptions, and worked hard to help the businesses they worked for succeed. Too often, that contribution went unrecognized. They also saw coworkers struggle to improve without timely, honest feedback.

Later on, they spent years partnering with brick-and-mortar businesses, from independent owners to multi-location brands. They saw owners who cared about their teams but were stretched thin by tight margins, competition, hiring, and daily operations. Even when they wanted to recognize good work, they lacked a clear way to connect employee-customer interactions to business results.

Seeing the problem from both sides, they founded Edge to help businesses grow by acting on those interactions and recognizing the employees who shape them.

Raymond Weisberg, headshot

Raymond Weisberg

CEO
Before Edge: Retail Customer Service, Cashier
Michael Arredondo, headshot

Michael Arredondo

CGO
Before Edge: Cashier, Server, Customer Service
Mitchell Arredondo, headshot

Mitchell Arredondo

COO
Before Edge: Customer Service, Server
Michael Pieri, headshot

Michael Pieri

Head of Product Growth
Before Edge: Customer Experience
Our Story So Far

lEDGEndary beginnings

A leap of faith, a few curveballs, and a whole lot of figuring it out as we went.

EyeRate on an iPad
the beginning
2019

A Garage, an iPad, and a little faith.

A leap of faith, a move back home, and the first version of EyeRate built in a garage. Then Launch Accelerator took a chance on us.

Well, That Wasn't in the Plan.

COVID took our revenue to zero. We made tough calls, pivoted into new industries, and figured it out together.

2020
Edge teammates on a video call
Launch, Mucker Capital and Moneta Ventures logos
2021

People Started Believing.

Mucker Capital and Moneta Ventures joined Launch in backing us. The scrappy little startup was finding its footing.

Betting on Ourselves.

Some big decisions, some big opportunities, and a commitment to building the company on our own terms.

2022
Edge team dinner together
EyeRate is now Edge announcement
2023

Hello, Edge.

EyeRate became Edge. A rebrand for a bigger vision, rooted in the same belief that started it all: great employees help great businesses grow.

Making Bigger Moves.

Major partnerships and a growing presence with multi-location service brands showed just how far the original idea could go.

2024
Edge holiday party in a bank vault
Edge team at a conference booth
2025+

And Here We Are.

A bigger, stronger team, sharper focus, and a clear path forward. We've been dialing in our operations, welcoming key hires, and reimagining our brand to build what's next.

The Edge team together in Old Sacramento

Great people building great things.

These days, there are a lot more of us.

We're a mix of big personalities, creative minds, and people who aren't afraid to roll up their sleeves (and speak their minds).

We work hard, laugh a lot, and genuinely enjoy the people we get to do this with. And we're proud of the company we're building together.

What drives us

Mission

To help businesses grow by enabling employees to maximize their earnings.

Vision

To create a global network of highly motivated employees, incentivized to drive long-term business growth.

Values

Fearlessness, Tenacity, Candid Harmony, Optimism, and LuckyAF.

Culture

Our lEDGEnds

We're a remote-first team. We work hard, have fun, celebrate the wins, and support each other, on and off the clock.

Team hike with snowy mountain peaksBaby in an Edge onesieTeammates at a Geeks on a Beach eventTeammate with her boxer dogTeammate family at a holiday displayTeammate family in costume at a castleTwo teammates on a city outingTeammate couple celebrating an engagementTeammates at a race finishTeammate at a game nightEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photo
Two teammates in rain jackets outdoorsTeammate posing with a mascotTeammate family celebrating a birthdayTeammate and child in costumeTeammates on a night outTeammate at graduationTeam dinner togetherTeammate mountain biking on a trailTeammate on a mountain summitEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoTeammate at graduationEdge team culture photoEdge team culture photoEdge team culture photo
Teammates at a beach parkTeammate family with two little onesTeammate and toddler on the lawnTeammate family in Halloween costumesTeammate at the Eagle TheatreFour pugs in a hammockTeammate with a baby on the trainTeammate couple at a celebrationTwo teammates hiking by a mountain lakeTeammates working side by sideTeammate family at Muir WoodsEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoFour pugs in a hammockEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photoEdge team culture photo
Benefits

Great people deserve great benefits

Your Health

Medical, dental, and vision options, with Edge covering 50% of premiums for you and your dependents.

Financial Future

401(k) with a 1% company match, immediate vesting, and equity opportunities.

Work-Life Balance

Unlimited PTO, plenty of paid holidays, and a generous parental leave policy to make room for life's big moments.

Remote Life

Work from any approved location, with a monthly tech stipend to help  you do your best work.

Recognition & Rewards

Birthday lunches, anniversary gifts, and promotion rewards. We love celebrating our lEDGEnds.

Career Growth

We combine the agile environment of a startup with structured career leveling, personalized coaching, and rapid growth opportunities.

Edge

See Yourself at Edge?

Take a look at our open roles. We'd love to meet you.

Explore Careers
Awards

Honored

We're proud of the awards, but even prouder of the people and relationships behind them.

G2 Winter 2023 awards: Best Support, High Performer, Easiest To Do Business With, High Performer Small BusinessTop Workplaces April 2026 awards: Innovation, Employee Appreciation, Work-Life Flexibility, Employee Well-Being, Professional Development, Compensation & Benefits, Leadership, Purpose & Values, Technology Industry

We're Just Getting Started

Edge is built on a simple belief: when you understand what happens after every customer visit, you create more opportunities for your customers, employees, and business to grow. We’re building what comes next for the service brands and frontline teams making those moments happen.