The Edge Blog
Ideas that earn an encore.
Articles, best practices, product updates, and industry insights for multi-location businesses looking to improve customer experience and business growth.
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See it live
Put these ideas to work across every location.
A 30-minute walkthrough of feedback, recovery, reviews and recognition in one platform.
The Edge Effect
This is what an encore looks like.
We don't trade in promises. We trade in performance. Every number represents a customer recovered, an employee recognized, a reputation strengthened, or revenue protected.
240M+
Customer conversations captured
4M+
Authentic reviews generated
340K+
Unhappy customers recovered
$338M+
Revenue protected
Testimonials
Why industry leaders choose us.
The results speak for themselves: stronger loyalty, authentic reviews, engaged employees, increased revenue, and lasting growth.
$1.2M
At-risk revenue recovered in year one
"We recovered $1.2 million in at-risk revenue in the first year alone. The platform identified operational breakdowns we didn't know existed and gave us the tools to fix them before they cost us customers."
Jason Siebel
Owner, Massage Envy
More proactive stylists
Negative reviews turned into coaching
"Getting negative reviews allowed my team to understand what the skillset really is, having those 1:1 conversations was always a challenge. Now they can understand what their customers are really thinking. Edge has really helped close that gap for those conversations. Stylists are being more proactive with management on the issues."
Jaine Cantu
Owner, Fantastic Sams
More reviews, more engaged staff
Friendly competition that motivates the team
“Since implementing Edge, we’ve seen a significant increase in Google reviews and staff engagement. Edge makes it easy to track, celebrate, and reward our team’s efforts, creating friendly competition and motivating our staff to deliver experiences clients want to recognize. We’ve been extremely happy with the results!”
Melanie Vesper
Owner, Hand & Stone Mullica Hill
+28%
Increase in monthly revenue
“The lift in new membership sign ups has been amazing. We’ve expanded memberships from 500 to 620 in 3 months and an overall 28% increase in monthly revenue.”
Margie Bahm
Owner, Amazing Lash Studio
2,000%+
Increase in average reviews per month
"Our employee turnover dropped by 22 percent. When the team saw their names in customer recognition, everything shifted. They started competing to deliver the best experience."
Steph Sklar-Mulcahy
Franchise Owner, CYCLEBAR
19
New Google reviews in week one
"In the first week of joining Edge, we saw 19 new Google reviews, a 24% response rate, zero negative flags, and barbers already feeling the love from customer shoutouts. It's been awesome to watch. It also really helps our barbers build their chairs because people want to go to the barber they see highly and positively reviewed online."
Brian Crummy
Owner, V's Barbershop